Woolworths Halloween Family Character Illustrations

Cartooning, Character Design, Illustration

I was asked by in-house designers at the Shop Direct Group to create a friendly Halloween family with a nod towards the classic horror characters. The aim was to promote the range of fancy dress costumes they sell. This was the result, and they ran across various pages of the Woolworths online store during the Halloween period.

Here they can creep out of the shadows once again.